Living Foods Website Design Concept
Living Foods a licenced grower for genuine broccoli sprouts with a guaranteed level of SGS in Auckland, New Zealand.
SGS (sulforaphane glucosinolate) - supports the activity of the body's phase II Cleansing enzymes that help neutralise harmful chemicals as well as free radicals before they can damage DNA. This indirect antioxidant triggers an ongoing process that continues its beneficial effects for days - much longer than direct antioxidants such as vitamins C & E.
Alexander created a website concept design which is fresh, engaging, and user-friendly, whilst maintaining a good minimalistic approach to layout and colours. The purple tints of the logo are used throughout the website concept showing interactivity.
The choice of images is loosely based on the fact that green is the complimentary colour of purple, so the focal point being the purple logo and interactive elements, supplemented by the green colour scheme of the photos and images of the products, against a while background creating a visually engaging user-experience.
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