// Content Management System Integration


A Content Management System (CMS) allows for non-technical users to maintain and expand their web site through an administration and easy-to-use interface. All companies will at some stage require to have information that they would like to add/ remove/ or modify to their web site, but don't have the technical ability to do this themselves or financial budget to employ a web developer or web designer to manage the content for them.

We at Ardent Interactive generally use, and recommend the Silverstripe CMS (for Website Brochures) and the Magento CMS (for Ecommerce Websites). Read below for more information on both.


Benefits of Using a CMS

A Content Management System is really useful in some many ways, it will do so much for you, any business in today's business world should have one integrated to its website.

  • A CMS website is driven by a database - This allows you to create and store an unlimited number of pages, which are stored in the database without the need to update each one of them.
  • Separate design and content - The design of the site template is separate from the content. This allows you to change the design any time without affecting the content stored on the site.
  • Use cascading style sheet (CSS) to control site appearance - Altering one CSS file will allow you to change the design and/or color of your CMS site. The consistency of the design can be preserved.
  • Multiple authors - If you have different authors that wish to contribute to your CMS web site you can set up multiple user access in the administration panel. They can just login and begin adding their content.
  • Access from anywhere - Authors and editors can access the site from any computer with an internet connection. This means users can update the site at the same time from any location in the world.
  • Web site management panel - The backend administration panel not only provides the ability to add content but also to add modules such as polls, banners, forums, shopping applications, news management and menus. Authors can be given limited permissions to prevent them from editing content which they are not authorized to change.
  • Schedule content updates - Publishing content can be controlled by creating a draft first then publishing it later. This is handy if you need to coordinate content from multiple authors.
  • HTML knowledge not required - A CMS site allows non-technical people to add content. They just need to login with a user name and password then use the web editor that’s built into the CMS to add their content.
  • Saves time - If you were using a static site to add content from multiple authors, each author would have to download the pages from the server to their computer first, update them, then upload them back to the server. This would be very time consuming and could generate a lot of errors.
  • Create search engine friendly pages - The separation of content from design allows you to easily include keywords in the URL of each page. If the title of your article was “Content Management System Benefits” your URL would be written as: http://www.yourdomain.co.nz/content-management-system-benefits Some CMS sites automatically generate the correct meta tags for each web page which would help them to spidered by the search engines.
  • Attracts visitors - A CMS site attracts visitors because it can be constantly and rapidly updated. It not only generates pages that are search engine friendly but can produce lots of links from the new content that is added and syndicated.
  • Create automatic RSS Feeds - RSS or really simple syndication is integrated automatically into many CMS sites. Every time you create a post or make a comment it creates a feed for it. This allows visitors with RSS Feeders to read the post at their own leisure.
  • Conclusion - A content management system is a powerful tool for businesses that want to present lots of content from multiple authors and gain lots of visitors. It also has the capability to expand as your business grows.

If you have any further points or questions you'd like to clarify, please don't hesitate to get in touch with us.


The Silverstripe CMS Features

The SilverStripe CMS has seen eight years of development, and was “opened up” recently when Silverstripe removed their proprietary licensing model in favour of an open source license. This open sourcing of our software has led to support from Google and Sun/MySQL, public global software awards, and a vibrant developer community that is quickly growing in size and skillset. Their experience building the tool and the community becomes your business benefit.

Silverstripe's software has no license fees, and doesn't rely on software with license fees. This allows on-going cost-effectiveness and removes vendor lock-in. However, with their documentation and code repositories being public, and with developers around the world familiar with the software, overall support for prior versions of SilverStripe 2.x look likely to continue for a very long time... Click here to Read More on Silverstripe CMS

  • A CMS for the people who need one - Silverstripe is offering an open-source CMS for web designers to easily integrate your requirements for your website. They built a CMS for the people who edit website content, and built a separate set of tools for the people who actually make the websites. The result: a more intuitive CMS. See for yourself.
  • The CMS is tailored to suit your requirements - The Silverstripe team has designed the CMS to be tailored: We, the web designers can easily create exactly the content fields that fit with your requirements. You can build on the framework that we created for you easily, while still maintaining design integrity.
  • Make more out of your site with SilverStripe extensions - Add new features with modules, give your site a new look with one of the themes, or add more power to your sidebar with widgets.
  • Control your own HTML - The Silverstripe template language doesn't dictate the way the HTML is output. We know how to make great looking websites and this won't stand in our way to do so. The Silverstripe template language simply lets you get your database content integrated into the CSS/HTML that we, the web designers design.
  • Make your code shine - The CMS ties in seamlessly with the Sapphire framework. We can develop customisations to your SilverStripe more quickly, and end up with more maintainable code.

Please have a look at the video below, covering some of Silverstripe's easy-to-use administrative tools.


E-Commerce - Magento CMS Features

Q: What is Ecommerce? An Ecommerce website is simply, any website which accepts payment online. This can be in the form of a retail (online) store where users may purchase products via a shopping cart, or a simpler store where people pay for single services.

There are many e-Commerce solutions to choose from, we don't recommend Magento because that's what we're confident using, we recommend Magento because of the excellent reviews and praise its received.

  • Marketing Promotion and Tools - Flexible Coupons (pricing rules) with ability to restrict to stores, customer groups, time period, products, and categories. Catalog Promotional Pricing
  • Analytics and Reporting - Admin Dashboard for Report Overview, Abandoned Shopping Cart Report, Best Customers Report by Total and Number of Orders
  • Search Engine Optimisation - Google Site Map, URL Rewrites give full control of URL's, Meta-information for products and categories
  • Site Management - Control multiple websites and stores from one Administration Panel with ability to share as much or as little information as needed, Web Services API for easy integration between Magento and any third-party application, One-Click Upgrades, Google Website Optimizer Integration for A/B and Multivariate Testing
  • Catalog Management - Batch Import and Export of catalog, Google Base Integration, Downloadable/Digital Products, Advanced Pricing Rules and support for Special Prices (see marketing tools)
  • Catalog Browsing - Layered / Faceted Navigation for filtering of products in Categories, Layered / Faceted Navigation for filtering of products in Search Results, Product comparisons, Product Reviews
  • Product Browsing - Multiple Images Per Product, Product Image Zoom-in Capability
  • Mobile Commerce - iPhone Optimized
  • International Support - Multi-Lingual, Support for Multiple Currencies
  • Checkout - One-Page Checkout, Checkout without account/Guest Checkout, Shipping to multiple addresses in one order
  • Shipping - Shipping to multiple addresses in one order, Multiple shipments per order, Free Shipping
  • Payment - Integrated with Google Checkout (Level 2), Payment Extensions Available through Magento Connect, Configurable to authorize and charge, or authorize only and charge on creation of invoices
  • Customer Service - Feature-rich Customer Accounts, Order Tracking from Account
  • Customer Accounts - Re-orders from account, Downloadable Products, Recently ordered items
  • Order Management - View, edit, create and fulfill orders from admin panel, Create one or multiple invoices, shipments and credit memos per order to allow for split fulfillment

We invite you to have a look at the video below explaining some of Magento's Front End features.

However, if you'd like us to integrate a different e-Commerce solution, other than Magento, get in touch with us and we'll do our best to help you out.

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